• Quality Performance Criteria

    Every tire that carries the Dunlop name must meet the highest of standards – and there is no bar higher than the one we set for ourselves.

    To ensure that all Dunlop products deliver premium performance, long life and on-road reliability we test every new tire design under a principle that we call the 3/15/50 approach.

  • What does it mean?

    The 3/15/50 approach reflects the different numbers of performance criteria that our tires are tested for.

    3 – The number of performance criteria tested for under the EU Tire Labelling system

    15 – The average number of performance criteria assessed under independent testing by Europe’s top automotive organizations and publications

    50 – The number of tests we put every new Dunlop tire design through.

    Find out more about the key performance attributes of a tire

  • 3 - EU tire label testing

    The 3/15/50 approach reflects the different numbers of performance criteria that our tires are tested for.

    Introduced in 2012, the standardized EU tire label analyzes each tire under 3 key performance criteria:
    Fuel efficiency – A measure of the tire’s rolling resistance, which has an impact on your vehicle’s fuel efficiency. Rated from A (highest rating) to G (lowest rating).:
    Wet grip – A measure of the tire’s braking ability on wet roads. Wet grip is rated from A (highest rating) to F (lowest rating).:
    External rolling noise - A measure of the external noise generated by the tire, in decibels. The black sound waves indicate the :
    noise class of the tire, from 1 (quiet) to 3 (loud).

  • 15 - Independent tests

    Europe’s top automotive organizations and publications independently test tires for an average of 15 key performance criteria, typically including:
    Wet and dry handling and braking

    Cornering grip

    Durability

    Fuel consumption

    Internal noise

    Aquaplaning

  • 50 - Dunlop internal tests

    At Dunlop we believe that the EU Tire Label helps consumers make an informed choice when purchasing new tires. That’s why we worked together with EU officials on developing the label prior to its introduction.

    AWe also value the input of independent testers and organizations and respect their honest appraisals of our products, again believing they help consumers make an informed choice. That’s why we publish test results alongside our tire information in brochures and online.

  • Quality Performance Criteria

    Every tire that carries the Dunlop name must meet the highest of standards – and there is no bar higher than the one we set for ourselves.

    To ensure that all Dunlop products deliver premium performance, long life and on-road reliability we test every new tire design under a principle that we call the 3/15/50 approach.

  • What does it mean?

    The 3/15/50 approach reflects the different numbers of performance criteria that our tires are tested for.

    3 – The number of performance criteria tested for under the EU Tire Labelling system

    15 – The average number of performance criteria assessed under independent testing by Europe’s top automotive organizations and publications

    50 – The number of tests we put every new Dunlop tire design through.

    Find out more about the key performance attributes of a tire

  • 3 - EU tire label testing

    The 3/15/50 approach reflects the different numbers of performance criteria that our tires are tested for.

    Introduced in 2012, the standardized EU tire label analyzes each tire under 3 key performance criteria:
    Fuel efficiency – A measure of the tire’s rolling resistance, which has an impact on your vehicle’s fuel efficiency. Rated from A (highest rating) to G (lowest rating).:
    Wet grip – A measure of the tire’s braking ability on wet roads. Wet grip is rated from A (highest rating) to F (lowest rating).:
    External rolling noise - A measure of the external noise generated by the tire, in decibels. The black sound waves indicate the :
    noise class of the tire, from 1 (quiet) to 3 (loud).

  • 15 - Independent tests

    Europe’s top automotive organizations and publications independently test tires for an average of 15 key performance criteria, typically including:
    Wet and dry handling and braking

    Cornering grip

    Durability

    Fuel consumption

    Internal noise

    Aquaplaning

  • 50 - Dunlop internal tests

    At Dunlop we believe that the EU Tire Label helps consumers make an informed choice when purchasing new tires. That’s why we worked together with EU officials on developing the label prior to its introduction.

    AWe also value the input of independent testers and organizations and respect their honest appraisals of our products, again believing they help consumers make an informed choice. That’s why we publish test results alongside our tire information in brochures and online.